Saturday, July 3, 2010

Why The Coffee Business?!

If you are my friend, then you know that I am in the coffee business. Oh, you've seen me market other things before, and I still have them if you need them. They are all quality and do exactly what they are designed to do.

But, when it comes to the coffee business, many of you have asked me privately if it is "any good" or "is there money to be made" and the answers to both of those questions and more are emphatically YES!

Now, many of you have your own network marketing enterprises that you should rightfully work with enthusiasm and vigor. Whatever your reasons were for choosing that particular one is personal to you and I give you respect for it! You already know that network marketing is a viable and profitable method of earning income and, no, it is NOT a pyramid! How many times have you had to respond to THAT charge, eh? :-) Or, how about this one: "that's that thing where you make money off of other people!" *groan*

Those who say those things are not for network marketing. They believe what they believe and we as knowing marketers just smile and move along.



But, if you know and appreciate the power of network marketing, and its ability to create wealth through collaboration with like-minded individuals, let's look at why YOU should examine entering the coffee business WITH me and use it in conjunction with whatever business you are now working.

My business is as a distributor of OrGano Gold coffees and teas and hot chocolates. We also market nutraceuticals centered around the remarkable herb, Ganoderma Lucidum. There are literally millions of documented research papers done on this herb but to give you a highlight of what it can do, I recommend that you go to this website for a wealth of information on it.



Now, the main reason why I want you to consider coming into the coffee business WITH me is that the foundation of our business is coffee. That fact alone is important because 80% of the North American continent drinks coffee making it the second most consumed PRODUCT in the world behind water, and you need water to make it! We all know someone who drinks coffee, or tea, at least occasionally.

It is also the second highest traded commodity IN THE WORLD behind oil.

The coffee commodity is so important, so profitable, that McDonald's has created McCafe, Dunkin Donuts won't even advertise their donuts anymore, and Subway has started a breakfast line, with coffee of course! The coffee they are all using? Seattle's Best, or Starbucks in another name!

The word "coffee" is now part of our daily speech patterns:
  • I can't get my day started unless I have my __________.
  • Let's sit down over __________ and discuss it.
  • After dinner, we serve ___________.
You do not have to convince the coffee drinker to drink coffee! If they know YOU have it, they'll FIND you to get it!

This makes your business viable.



Second, because it IS coffee, people will go to great lengths to drink it. For many coffee drinkers, it is now an addiction. For these addicted people, they will spend a great deal of their money to get it.

If you are a coffee drinker, think on this for a moment: do you know just HOW MUCH you spend on coffee? Is it in your budget like other items such as rent, car payments, or food? I have a friend who didn't realize that the THREE or FOUR cups of triple espresso mocha that he was ordering from "SixBucks" on a DAILY basis added up to over $400.00 a month!!

For these people, in some cases, when it comes to their coffee, money is no object.

This makes your business sustainable.



Third, OUR coffee is different from regular coffee because it is, in effect, "healthy" coffee. As you can see from the link above, the Ganoderma Lucidum herb is so powerful, so important, that I heard a medical researcher say with his own mouth that if the pharmaceutical companies had their way, they would never let this herb become accepted by the US Government because he felt they would literally go out of business. He and others are doing research on the herb as a treatment for leprosy in Europe and are researching using Ganoderma Lucidum with stem cell research.

This makes your business cutting edge.



Fourth, when you combine the rich premium Arabica coffee with the immense power of Ganoderma Lucidum, a few things result:
  • The over 100 different forms of acid found in normal coffee are neutralized!
  • The caffeine is now neutralized!
  • The Ganoderma Lucidum ADDS over 150 antioxidants (orange juice only has three, by the way).
  • The taste of the coffee is elegantly smooth and will NOT upset your stomach as normal coffee might.
  • In addition to our rich and delicious Black coffee, we have a silky Latte, a soothing Mocha, and an extraordinary Green Tea, as well as Hot Chocolate.
This makes your business a gourmet coffee business.

Fifth, the compensation plan is not based on the paying of fees or splitting commissions. Whatever money you make from the marketing of your beverages and/or nutraceuticals--or even our SOAP--is yours to keep. In fact, you set the selling price!

The network marketing aspect of the compensation comes from volume and not entry fees or anything else so the notion that you're making money off of someone else, read, taking someone else's money is now debunked! If you want to make all the money that you can, you can do so without having to worry about someone else siphoning off your earnings and hindering your march towards your goal.

This makes your business fair.



So, to put it all into proper perspective, the OrGano Gold business opportunity takes advantage of five important sectors in our economy:
  1. Health and Wellness
  2. Weight Loss (with the Ganoderma Lucidum improving your body from the inside out, one may experience weight loss)
  3. E-Commerce (each representative is given their own FREE replicating e-commerce site through which they can conduct and track their business)
  4. Home Based Business (all the inherent freedoms of working from home are yours!), and most important,
  5. The Coffee Business (you will now have the same POWER as the Folger Family, the Maxwell House family, even the Starbucks Empire).
If you are in a network marketing endeavor, and you host ANY kind of meeting at all, what are you going to serve your guests??? Folgers? Maxwell House? Starbucks?? Will they send you a check for doing so?

No matter what profession you are now engaged in to earn a living, if you had a simple uncomplicated way of creating additional revenue streams, wouldn't you want to know about it?

OK, Don, how much?



I'm sure you have seen network marketing businesses where the sign-up fees and ongoing maintenance fees give you pause. Sadly, it is these fees which often have a marketer start out in the hole and get discouraged, particularly when you figure out that a lot of those fees went to your sponsor. There are some businesses, not all, where the margin is so slim that to make any real money, the people chase is all that counts. You cannot sustain your income without more and more people getting in and the underlying product or service becomes secondary to the chase for bodies! Tsk tsk tsk...

To get involved in OrGano Gold only takes $49.95 which gets you a kit. Period. You get a few samples and applications and other important items. But, for this you get your FREE website immediately!! So, think of what name you want your website to go by! Mine is Cafe Sano, or "healthy coffee" in Spanish. One lady in my organization chose "Aromalicious;'" another chose "Coffee by Carolyn."

Clever stuff!

Now, to sell product, you need to get some. So, you get some at wholesale and sell them at your price. The profit is yours; not mine!!

How do you sell it? Just let someone taste it! That is all one really needs...the coffee will do all the talking for you! Even the occasional coffee drinker will appreciate what you have just given them and they will ask you for more! It's just that simple--and that easy!

The compensation plan goes deeper in that there are some pretty lucrative bonuses that can be made but that's not as important as getting started and making money today, right?!

So, since you are my friends, all with different goals and aspirations as well as different attitudes about network marketing, I respectfully invite you to see OrGano Gold for what it really is and not what other network marketing ventures have shaped your perception to be!

I invite you to visit this now familiar link to learn what else you may need to know. It's pretty complete!

Again, I applaud you for even looking at this, let alone reading it all the way through! I have very distinct goals that I want to achieve in this business. The nurturing nature of the compensation plans means that I cannot achieve them without helping someone else succeed in reaching theirs. Do you want me to help you? Do you want a business that is perhaps exactly what you have been searching for but couldn't quite decide from among the myriad of opportunities out there?

Well, consider this: it's easy; it's simple' it's coffee!! And now it could be your ticket to financial freedom!



See you at the Bank!

P.S., MY website is Cafe-Sano.com




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2 Comments:

Blogger Susan said...

Interesting blog. Had to read it twice because the first time I just noticed the word COFFEE. We know how much I love coffee!! I've never thought of going into the coffee business though here in MTL the market is growing with shops opening on every other corner. I'd probably just drink away the product before selling it anyway but sure does sound interesting though.

July 6, 2010 at 11:26 PM  
Blogger Don Short said...

Susan, we need to talk. I have known for years that you are a coffee-aholic! :-0)

Try mine...it's like none you've ever had before.

July 7, 2010 at 1:58 PM  

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